Do you own a local business?

We do internet marketing for
small business.

We get you referrals. We make your phone ring. We win you customers.

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• Communication-IMPACT™ is a marketing strategy for your local business that gets you customers. 

• Communication-IMPACT™ gets you referrals and keeps your customers coming back.  

• Communication-IMPACT™ builds your credibility and makes you easily accessible online when customers are looking for your products and services. 

The internet is changing how business is being conducted.  The internet has leveled the playing field between the large multi-nationals and your local small business.  There is a lot of confusion among local business owners as to what they should be doing to market their business online.  Some have invested in a website but the return on investment is not great. 

They look for advice and are being told a wide array of tactics they should deploy.  It can all seems so overwhelming and the number one issue with any business owner is the availability of time.

It is strongly suggested that every business should have a website established even if it is a simple one.  The site must be optimized for on-page compatibility with the search engines.  However that will only take you so far. 

Now that you have a website, you need to launch marketing content on the internet promoting your products and services with links to your website.  This is referred to as off-page optimization.  However before we dive into speaking about some of your choices, we need to address some basic marketing issues.

To run an effective internet marketing for small business, one needs to understand their customers, their customer's habits and where their customers frequent online.  Once you establish that, you can then select the internet marketing tactics that will put your message in front of your customers when they are searching for your products and services online.   For example, if you are marketing to people 18 to 25, then email may not be a tactic you would select.  Instead text messaging, Facebook and other venues could be selected to reach this marketing group.  On the other hand, if your market is 40 to 50 year old professionals, then text messaging may not be as effective as email.

Instead, local business owners are being fed a lot of poor advice.  Some people claim that the business owner should Tweet, other say they should blog, others suggest a fan page, a LinkedIn profile, articles, back links, video, email, audio, RSS feeds and the list continues on.

We at Communication-IMPACT™ work to produce an internet marketing strategy for your small business that will put your message, products, and services in front of your customers when they are looking for you.

Now more than ever, you need to include internet marketing for small business as a main part of your overall marketing strategy.  With advances in technology, online marketing tactics such as video are no longer only reserved for the big companies.  Small local companies can utilize video, audio and many other forms content to market their business online.

We invite you to explore this website to learn what is available to make your business a success.